Children’s Mission Conference Poster Design – The Process

So I was asked a couple of weeks ago to do a poster for my church’s Children Mission Conference. Initially I couldn’t imagine designing something for a children’s event without making it look amateur. But it’s been so long since I’ve designed anything, I was up for the challenge even though at the moment I felt a little unsure. I need that pressure of having a “client” and an “audience” to really get me designing. I still find it very hard to just sit down and design for the sake of designing. That’s something I want to work on, to be able to draw and design something simply because I feel like it. This mini project was very small and I was given at most a few days to design from scratch. After a brief meeting about what the event is about and technical details such as paper size, color, and deadlines, I began brainstorming that night.
This is usually what it looks like at this stage. For this particular project, the amount of research, brainstorming, and roughs were very minimal due to the time constraint. The very first thing I do is write down a list of words and ideas related to the subject. This is something I was taught in my first graphic design course I took at SMC. It helps me to generate imagery and gets my mind going. The event tagline was, “inspire children to share the love and the message of Christ”. This was to be done by teaching the children all the different ways to love others such as giving and sharing, praying, and helping others.
I then came up with an idea to do a collage like poster to show all these different ways. The imagery of a cloud pouring out of a bible shows the inspiration that can be founded in something as ancient as the bible, even to kids. The bible becomes the source of inspiration to love others.
This is the actual cloud that I scanned into my computer for tracing in Illustrator. Everything else such as the book and kids in the cloud I scanned and traced from the first couple drawings. I love to use my scanner because it frees me up in terms of what images I can incorporate. I love the versatility of creating any image I want that doesn’t look like a cookie cutter even though I can’t even draw that well.
After tracing in my scans in Illustrator, I now have my foundation down. The rest is now cleaning up and making it look pretty. I knew I wanted to go for the kid drawing look so I applied a graphite brush to the tracings. This adds a very cool effect with just a single click.
I trace everything in Illustrator because it’s so much easier than in Photoshop. So at this point I bring it over to photoshop for some crayon fun! Not literally, but I did reminisce about the days when I got to color in a book for school. Anyways this was the real fun part. A lot of experimentation took place at this stage. First I wanted to color in the clouds and add some depth to it. I created my own “crayon” brush by googling and using a page like this. Luckily I was able to stay in the lines thanks to the magical eraser tool. It was 10x funner because I got to use my Wacom tablet.

Next I added my type as a placeholder to see the entire composition. I knew I wanted a nice paper texture as the backdrop to make the whole kid’s feel complete. I found a construction paper like texture and duplicated it several times to create the backdrop to give it a nice organic feel.

Finally the last stage of the poster was adding the finishing touches and detailing, which I think really adds a lot. This was probably where I spent the most time drawing and erasing because I was improvising most of it. That was kind of the feeling I was going for, like some kid doodling over his homework. After doing some final typesetting, I decided that I would end it here. Overall I’m happy with the presentation of it within the time constraints. My drawings are lacking, but I could always just say some kid drew it.












It’s been a while since I’ve been motivated to post here. That’s mostly because most of my time is taken up by work. Aside from that, I’ve been excerising my photography. About a couple of weeks ago I got to shoot unofficially alongside Calvina of